JUNE 2

Bing Hack: Seeing Geo-targeted results

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8 users commented

Great post. It’s good to see how much effort Microsoft has taken to be relevant to people searching.

said Owen on June 2nd, 2009 at 9:52 am

Yes, but sad that Bing launched without a full feature set (e.g. Search History) for people outside the US. Of course, it is still officially in beta outside the US (and in ‘preview’, whatever that means, inside the US). Such US-centricity never plays well, and just annoys the billions of us who don’t happen to live in that part of the world. Hopefully things will improve soon.

said Charles on June 2nd, 2009 at 10:22 am

Thanks for the kudos Owen.

Hi Charles – thanks for the thoughts. I agree – the US centricity HAS been an issue in Redmond. Launching this with all the features worldwide won’t have been feesible though – even for a giant like Microsoft. The local results are particularly complicated to engineer worldwide as they bought up lots of different data sources around the globe to get them.

That said, I absolutely agree that by launching this all over the world – but in Beta in everywhere except the US – the message remains a little confused, but on the other hand, this is a world of difference from their previous launches, where they tried to do the US ONLY in its entirity, only o find that the blogosphere weren’t in the US. This time I think they are trying to take on the world and I feel confident that they will be putting more resources into countries outside the US pretty quickly.

said Dixon Jones on June 2nd, 2009 at 10:42 am

Hi Charles – Dixon is spot on about putting resources into other countries. We have a search technology centre now in London which will be building out specific features for the UK. You’ll see this develop over the coming months so hold tight and let us know what you’d like to see and we’ll put it to the team. Cheers Mel

said Mel Carson on June 2nd, 2009 at 1:39 pm

My daughter Natasha, aged 15, asked me “have you seen this new search engine dad?”, “is it called Bing?” I said, “Yes”, followed by “I quite like it”, “oh do you” I said, thinking if teenagers are starting to use it and like it I’d better pay attention “does http://www.discountcodes.tv rank for discount codes?” I said, “yes” she said, “where?” I said, “top” she said, then I decided I liked Bing, then I found out it was a Microsoft effort and lost interest again, it looks pretty though :-)

said Joe Connor on June 14th, 2009 at 1:05 am

I found bing is lacking in a pint to google. Its the speed of indexing. Try searching “ICANN cost of .com” in both bing & google. The google top returns a .pdf page of 2009 whereas bing’s return is of 2008. Surely bing is using the same bots that of msn search & live search with mix of its new domain based tools like powerset.com(only for wikipedia search). Though the decision engine is deciding well depending on the query …the bots traversing through web-graph are to be faster. Anyway, at least there is a true competitor to google !!! A brief review can be found here : http://upalc.co.cc/bing.html

said InvoTech Engineer on June 14th, 2009 at 7:54 am

I was surprised that you felt the speed of indexing was poor – so we did a test of our own. Bing beat Google on indexing NEW content: http://www.receptional.com/news/seo/ping-bing-ding-ding which doesn’t mean to say that it is reindexing pages so quickly.

said Dixon Jones on June 23rd, 2009 at 6:00 pm

Thanks for the tips. I think the one thing that I have found with Bing and to a certain extent some of the other smaller search engines is the fact that sometimes it is difficult to navigate to international pages (ie US) and not local. Sometimes if a person is looking for search results from around the world, it can get clouded by local results only because of the IP.

said Van on January 3rd, 2010 at 4:40 pm

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