SEO (Search Engine Optimization) has been a passion of mine for over 20 years. I was a founding owner of one the Uk’s original SEO companies, Receptional, which I eventually sold through to a management buyout team.
These are some of my posts over the years on SEO.
Today, Majestic launched a major upgrade to their link index, including the new concepts of Link Density and Link Context at a block level. By “Block level” I mean that Majestic has divided every page in its index into up to 40 separate segments, allowing links to be analyzed in Read more…
Knowledge Graph Bias Uncovered Google’s quest to give users deeper insights when users ask about things (Entities) is flawed from the outset. Understanding how other systems infer topicality provides insight into understanding how knowledge graph bias is inherent in the system due to human influence. This post sets out to Read more…
What Dixon Does in Video Form I would like to thank Oleg LaputyevI, from Loud Videos for creating this great animated pitch video. Ever since stepping back from Majestic’s day-to-day, I have found myself floundering at networking events when people say “so what do you do?”. I would advise the Read more…
I put this video together on how PageRank works last year whilst practising it for Pubcon in Las Vegas. I will also talk on PageRank at BrightonSEO in September, which gives me a dilemma, do I change it or do the same presentation? Is PageRank still used today? This is Read more…
As Search Engine Optimization heads from “strings to things”, it is becoming more important for SEOs to understand the difference between Topics and Search Terms. Fortunately, Google has made this very easy to check up in Google Trends. As Search Engine Optimizers build out their “Entity SEO Strategy”, they need Read more…
I am delighted to be able to report that I have a new official role as the Ambassador for the brand behind the Search Awards in the UK, EU and US, The Search Awards make the industry a much better place to do business and I have been mightily impressed Read more…
Google has been pushing SEOs to use structured data on all their content for some time, but structured data comes with a nasty little secret which I saw revealed in a single slide yesterday. Sometimes, structured data will KILL your content. Here’s why… When Oncrawl‘s Lionel Lionel Kappelhoff-Lançon put this Read more…